Rules — automate your ad management
Create your first rule — step-by-step
Available metrics for rule conditions
Conditions, operators, time ranges
Actions — what your rules can do
Rule scope — which campaigns and ad sets it targets
Rule schedule — when rules run
Protections — cooldown, backoff, limits
Preview (dry-run) — test before activating
Rule templates — pre-built automations
Execution history and audit
Rule notifications — get alerted when actions fire
Rules — best practices for scaling and protecting
Rule engine extensions (new conditions, complex actions)
Automating ad management with rules — complete guide