Presets and saved prompts (Skills)

Save reusable prompts as presets and use built-in quick actions from the Presets popover in Wavo chat: visibility, output format, risk tier, pin favorites.

Written By Salvatore Sinigaglia

Last updated About 1 hour ago

Save reusable prompts as presets and use built-in quick actions from the Presets popover in Wavo chat: visibility, output format, risk tier, pin favorites.

Presets and saved prompts (Skills)

The Presets popover in Wavo chat gives you two things: built-in quick actions (Analyze / Create) and your own saved prompts ("presets"). A preset stores a reusable prompt plus its output format, risk tier and preferred sources, and can be shared with your team. Open it from the Presets button in the chat header.

Who is this for

Media buyers and team leads who run the same kinds of Wavo requests repeatedly — weekly performance reviews, creative audits, competitor checks — and want to save them once instead of retyping.

Where it lives

In the Wavo chat header there is a Presets button. Clicking it opens a popover (SkillsPopover) with three areas:

  1. Your presets — reusable prompts you or your team saved.
  2. Analizza (Analyze) — built-in quick actions for analysis.
  3. Crea (Create) — built-in quick actions for creation.

The popover header reads "Reusable presets and quick actions to speed up chat work" and includes an Add preset button.

Built-in quick actions

Wavo ships a fixed set of quick actions grouped into two categories. Some inject a ready-made prompt into the chat; others open a small picker first.

Quick actionCategoryWhat it does
Analyze landing pageAnalyzeOpens a URL input, then analyzes the page
Improve adsAnalyzeOpens an ad picker to select the ads to review
Top campaignsAnalyzeInjects a prompt for your best-performing campaigns
Creative fatigueAnalyzeInjects a prompt to check fatigue signals
Analyze competitorsAnalyzeInjects a competitor-analysis prompt
From imageCreateOpens an image upload to create from a picture
Generate copyCreateInjects a copy-generation prompt
Create ruleCreateInjects a prompt to draft an automation rule
Create campaignCreateInjects a prompt to draft a campaign

Actions that open a picker (landing URL, ad picker, image upload) collect the missing input before sending; the rest drop a prompt straight into the composer so you can edit before sending.

Saving your own preset

Click Add preset and fill the dialog. Fields map one-to-one to what Wavo stores:

FieldNotes
Preset nameRequired, up to 120 characters
VisibilityPersonal or Team (see below)
DescriptionOptional, up to 500 characters
Output formatmarkdown, action_plan, ad_draft, audit, checklist, report
Risk tierlow, medium, high
Preferred sourcesComma-separated list (e.g. meta, shopify), up to 12 entries
PromptThe reusable text sent to chat, up to 8000 characters

Press Cmd+Enter (or Ctrl+Enter) in the prompt field to save.

Visibility

  • Personal — visible only to you.
  • Team — shared with your team. Creating a team preset requires an accessible team context and owner or admin permissions.
  • Managed — presets provisioned for your workspace. They appear in the list and can be used, but they are read-only: you cannot edit or delete them, and their visibility is fixed.

Visibility cannot be changed after creation.

Using a preset

Click any preset card to send it. Wavo does not send only your raw prompt: it wraps it into a structured request based on the preset's settings. The sent message includes your prompt plus an instruction to answer in the chosen output format and to structure the reply into four sections:

  1. Observed data
  2. Interpretation
  3. Recommended actions
  4. Data and sources used

If you set Preferred sources, they are appended so Wavo favors those data sources. Each time you use a preset, Wavo records the usage (its usage_count increases), which helps surface your most-used presets.

Risk tier

Every preset carries a risk tier (low / medium / high). It labels how sensitive the actions triggered by that prompt tend to be — a "pause losers" preset is riskier than a "weekly summary" preset. The risk tier is a property of the preset itself; it does not bypass Wavo's approval flow. Any action Wavo proposes still goes through the normal approval card, and your team's autonomy limits still apply. See Actions Wavo takes and the Wavo Limits & Autonomy settings for how execution is governed.

Pinning favorites

Each card has a pin icon. Pinning marks a preset or built-in action as a favorite so it is easy to reach again. Pins are stored per browser (in local storage), so they are specific to the device you pin them on. You can pin both built-in quick actions and your own saved presets.

Editing and deleting

  • Edit and Delete appear on hover for your own personal and team presets.
  • Managed presets have no edit or delete controls.
  • Deleting asks for confirmation ("This action cannot be undone") and soft-deletes the preset.

Presets vs project instructions

Presets and project instructions solve different problems:

  • Preset = a reusable prompt you fire on demand.
  • Project instructions = standing context (currency, target ROAS, data source) applied automatically to every message in a project.

Use both together: set project instructions once, then keep presets short. See Prompt tips for media buyers.

FAQ

How do I save a prompt I use often in Wavo?

Open the Presets popover from the Wavo chat header and click Add preset. Give it a name, choose visibility (Personal or Team), pick an output format and risk tier, optionally list preferred data sources, and paste your reusable prompt. Press Cmd+Enter to save. The preset then appears under "Your presets" and can be sent with a single click in any Wavo session.

What is the difference between built-in quick actions and my presets?

Built-in quick actions are Wavo's fixed shortcuts grouped under Analyze and Create — landing-page analysis, improve ads, top campaigns, creative fatigue, competitor analysis, generate copy, create rule, and create campaign. Your presets are custom saved prompts you author yourself, with their own output format, risk tier and preferred sources. Both live in the same Presets popover, and both can be pinned as favorites.

Can I share a preset with my whole team?

Yes. When creating a preset, set its visibility to Team. Team presets are shared with everyone in your team context, but creating one requires an accessible team and owner or admin permissions. Personal presets stay private to you. Workspace-provisioned "managed" presets are also visible to the team but are read-only and cannot be edited or deleted.

Does using a preset skip Wavo's approval step?

No. A preset's risk tier is just a label describing how sensitive its typical actions are; it never disables approval. Any action Wavo proposes from a preset — pausing an ad set, changing a budget, creating a rule — still surfaces an approval card and still respects your team's Wavo Limits & Autonomy settings. Presets speed up the request, not the safety checks.

Why does my preset reply come back in fixed sections?

When you send a preset, Wavo wraps your prompt with the chosen output format and a standard structure: Observed data, Interpretation, Recommended actions, and Data and sources used. Any preferred sources you configured are appended so Wavo favors them. This keeps preset outputs consistent and comparable across runs, which is useful for recurring reviews and audits.